reducing our fashion environmental impact

  • We tend to think that buying new clothes will make us happy. Learning to reconsider some foundations of our lifestyle will make the biggest impact.

  • Because clothes have become so cheap, we no longer care as much about quality. We just buy new garments when the ones we have lose their shape or appeal.

    In reality, this continuous accumulation of cheap garments is only possible because of a constant reduction of production costs.

    Additionally, we have all had the experience of buying expensive clothing or pair of shoes and facing the disappointment when two months later, they already look old or have holes in them.

  • Try to repair them. Sometimes with a bit of imagination, you can repair or even redesign a torn garment.

    - Donate your clothes to your friends, family, neighbors, or to charity.

    - Sell them on second-hand apps like Vinted.

    -Some clothes shops take back used clothes from their own brand or even from other brands.

    -Put them in the textile recycling bin.

  • Thrifting simply extends the life of a preexisting garment and prevents it from ending up in a landfill. It is an excellent way of keeping the garment in the market at the least possible environmental and social cost and a decent financial profit.

    Swapping clothes with friends.

    In the future, I plan on extending my services by getting connected to charities related to clothing donations as well as environmental causes.

“Results show that the lowest global warming impacts are achieved in the REDUCE scenario, and the second-lowest is achieved in the REUSE scenario. The RECYCLE scenario leads to relatively high overall emissions because the replaced emissions from cotton production are relatively low”

FABRICS

It is very important to us that we use fabrics that are natural and won’t end up in our land fields in a few years. All items are either made from 100% organic cotton or second-hand fabrics as we highly believe in making use of what is already on the planet. Generally, natural fabrics like organic cotton, linen, and Tencel (made from sustainable wood pulp) are more sustainable than man-made fabrics like Polyester and Nylon (which are petroleum-based and take hundreds of years to biodegrade). Since we are a small business it is hard to use 100% natural fabrics due to the high cost, however, we plan on being transparent when we do end up using second-hand man-made fabrics and are making it our number one priority to make the full switch as soon as we have the budget to do so. All fabrics are purchased locally in Toronto, Canada.

PACKAGING

The package that your order comes in, whether it be a biodegradable poly mailer or a paper envelope, is 100% recyclable. If your order arrives in a poly mailer, the protective lining is made of PBAT and modified corn starch in accordance with the standards of specification for solid material biodegradation; these generate less CO2 than traditional plastic. If your order arrives in a recycled paper envelope, be sure to throw it in the recycling.
When opening your parcel, all contents included (aside from the product) are 100% recyclable as well. If you have any questions on how to recycle your packaging or new ideas on how we can be more sustainable, reach out here.

Getting Informed

‘FAST FASHION’ (noun)

“Fast fashion is a term used to describe a highly profitable business model based on replicating catwalk trends and high-fashion designs and mass-producing them at a low cost. This decrease in quality, increase in purchasing, and speed of replacement creates a large amount of clothing waste—much clothing produced under the fast fashion model is lower quality thus harder to reuse or recycle”

WHY BUY LOCAL?

HUMAN RIGHTS

Approximately 80% of the world’s garment workers are WOMEN.

Bangladesh has the lowest minimum wage in the global appeal industry at $68 a month or $3/day. Workdays can be 10-18 hours.

CLIMATE CHANGE

Fast fashion is responsible for 10% of global emissions, in context that is more than all international flights and maritime shipping combined.

Extending the life of a garment from 1 to 2 years drastically reduces environmental impact.

VALUING CREATIVITY WITHIN COMMUNITIES

Everything is an energy exchange so it doesn’t seem right to me that I can get a cute top for $10 while someone else was paid less than a cent to make it. The prices of my pieces reflect the energy, time, and art that I have put into the creative and spiritual process.

RESOURCES

TO WATCH
2040
Kiss The Ground (Netflix)
Cowspiracy (Netflix)
The True Cost (Youtube)
What the health (Netflix)
Deadline according to Chico Xavier 2014
Okja

LET’S TALK CONSCIOUS SUSTAINABILITY

WE ARE ALWAYS TRYING TO IMPROVE OUR SUSTAINABLE INITIATIVES

If you would have any ideas or suggestions on how we can improve our sustainable initiates and create less waste. Contact us here.
We wanna make an impact and we need to do it together.